Salto is a publishing house specializing in sports publications, it is the first and one of the most successful sports book publishing houses in Greece. After fifty years of running a physical store, it was about time to launch an online bookstore. In November 2019 the Salto e-shop was launched bringing in a lot of costumers, ordering books and sport equipment. Two years later, the owner approached us with the goal of building a more inclusive, collaborative, functional shop to sustain and retain customers.
Lineadesign has relaunched this e-shop helping the firm stand out and distinguish its specialized focus. The update is visual, with greater use of illustrations & photography but also functional featuring a new information structure. The redesign introduces more navigable elements with numerous entry points and it incorporates old & new sports publications. A new search bar was developed featuring autocomplete, suggestions, search priorities and search as you type functions.
